Online ads
My social designs include bold still posts, interactive carousels, and engaging videos made to capture attention fast. I focus on playful, eye-catching visuals that feel on-brand and cohesive across a company’s social presence.
This redesign puts the product image front and center, using edge-to-edge imagery that breaks out of the panel grid to feel more dynamic and eye-catching. Letting visuals extend beyond the panel lines helps the content feel less boxed in and more immersive.
Panel design
On select pages, the focus shifts to highlighting brands, making them the focal point letting brand recognition help shoppers decide faster.
For those shoppers who come in not knowing exactly what they’re looking for, the panels also surface popular categories to give them easy starting points. The goal is to inspire browsing, spark ideas, and help users quickly find their way in.
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My Job:
Making the panels look shoppable and fun to click on!
Private Label Panels
I redesigned the private label panels to give them a more distinctive, ownable look that helps them stand out on the page. The updated designs elevate the private labels and promote them in a more unique, intentional way—making them feel less generic and more like brands shoppers can recognize and trust.
Hr branding
I brought color and life to some HR panels on the NEXCOM Learn site while keeping the brand identity consistent. The updates make the panels more engaging and approachable, helping users navigate content more easily without straying from the established look and feel.
UX.UI
This Careers page redesign for the Navy Exchange was guided by a user-first approach, prioritizing clarity, visual consistency, and ease of navigation. The interface was designed to feel professional yet approachable, using cohesive layouts, thoughtful hierarchy, and brand-aligned visuals to create a welcoming experience. The goal was to make users feel comfortable exploring the site, confidently browsing opportunities, and easily finding job listings without friction.
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I crafted a well-designed, easy-to-navigate overseas careers page that clearly highlights the unique benefits and exciting opportunities to work abroad with the Navy Exchange. By focusing on clear, descriptive content paired with engaging visuals, I created an informative experience that helps job seekers understand the advantages of international assignments. The design fosters curiosity and excitement about traveling the world while building a career, all within a user-friendly layout that invites exploration.
Illustration
A series of custom illustrations showcasing NEX store locations and headquarters, designed to explore how illustration can enhance brand recognition, internal engagement, and visual consistency across corporate spaces.
Strive 365
I created the logo and brand identity for Strive 365, a health and lifestyle brand designed to live throughout the store and help sailors make healthier everyday choices. The orange and mint color palette was chosen to stand out in-store while still feeling cohesive with the existing retail environment. The “365” mark subtly blends together to resemble a running track, reinforcing the idea of movement, consistency, and maintaining healthy habits year-round—while also keeping the look approachable and familiar, like a modern healthy food brand.
Print Media
This section features design work created specifically for print, along with an online-only bridal book. The bridal book explores rich, romantic color stories inspired by the Color of the Year, Verona Sunset, using warm, expressive tones to create a cohesive and elevated visual experience.
This birthday card design was created to be sent to patrons throughout the year, balancing the established NEX brand standards with a more personal, celebratory feel.
While staying consistent with the NEX look and voice, the design adds thoughtful details that make the message feel special and intentional—so each recipient feels recognized and appreciated on their birthday.
Home Depot x NEXCOM
As part of a collaboration between Home Depot and NEXCOM, I designed a series of informative flyers aimed at guiding customers through the furniture purchasing process. These print materials were strategically created to simplify complex information, using clear visuals, intuitive layouts, and brand-aligned design elements to enhance customer understanding and engagement.
Social